SAP ABAP Table CRM_MKTTG_RFM_FIGURES (RFM Prediction)
Hierarchy
☛ BBPCRM (Software Component) BBPCRM
   ⤷ CRM-MKT-SEG (Application Component) Segmentation
     ⤷ CRM_MKTTG_RFM (Package) CRM Marketing: RFM Analysis in Segment Builder
Basic Data
Table Category INTTAB    Structure 
Structure CRM_MKTTG_RFM_FIGURES   Table Relationship Diagram
Short Description RFM Prediction    
Delivery and Maintenance
Pool/cluster      
Delivery Class      
Data Browser/Table View Maintenance     Display/Maintenance Allowed with Restrictions 
Components
     
Field Key Data Element Domain Data
Type		 Length Decimal
Places		 Short Description Check
table
1 TEXT CRM_MKTTG_RFM_TEXT   CHAR 60   0   Description  
2 FILTER_RATE CRM_MKTTG_RFM_FILTER_RATE CRM_MKTTG_RFM_RESPONSE_RATE DEC 6   2   Response Rate Greater Than or Equal to (in %)  
3 SIZE CRM_MKTTG_RFM_SIZE   NUMC 10   0   Business Partners  
4 RESPONSES CRM_MKTTG_RFM_RESPONSES   NUMC 10   0   Responses  
5 AVG_RESPONSE_RATE CRM_MKTTG_RFM_AVG_RESPONSERATE CRM_MKTTG_RFM_RESPONSE_RATE DEC 6   2   Total Response Rate  
6 MARGIN CRM_MKTTG_RFM_MARGIN CRM_MKTTG_RFM_AMOUNT DEC 10   2   Total Anticipated Value  
7 COST_VAR CRM_MKTTG_RFM_COST_VAR CRM_MKTTG_RFM_AMOUNT DEC 10   2   Variable Costs  
8 COST_FIX CRM_MKTTG_RFM_COST_FIX CRM_MKTTG_RFM_AMOUNT DEC 10   2   Fixed Costs  
9 PROFIT CRM_MKTTG_RFM_PROFIT CRM_MKTTG_RFM_AMOUNT DEC 10   2   Anticipated Profit  
10 ROI CRM_MKTTG_RFM_ROI   DEC 8   2   ROI in %  
History
Last changed by/on SAP  20010319 
SAP Release Created in 30A